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Retail Technology Solutions

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Intelligent technology solutions for the retail businesses which is preparing for the future.

The word of retail is entering a new period. Changes observed in the sector and consumer behaviors necessitate the reshaping of retail businesses. Due to changes such as an increase in shopping on the Internet and mobile devices, as well as consumers’ demand for being able to shop from the place and device they desire, retailers have had to offer service to their customers through all channels and platforms. Retailers that want to be successful in this new period of multi-channel retailing have had to adapt themselves to changes and provide uninterrupted customer experience on all channels.

Intelligent technology solutions for the retail businesses which is preparing for the future.

The word of retail is entering a new period. Changes observed in the sector and consumer behaviors necessitate the reshaping of retail businesses. Due to changes such as an increase in shopping on the Internet and mobile devices, as well as consumers’ demand for being able to shop from the place and device they desire, retailers have had to offer service to their customers through all channels and platforms. Retailers that want to be successful in this new period of multi-channel retailing have had to adapt themselves to changes and provide uninterrupted customer experience on all channels.

Intelligent technology solutions for the retail businesses which is preparing for the future.

The word of retail is entering a new period. Changes observed in the sector and consumer behaviors necessitate the reshaping of retail businesses. Due to changes such as an increase in shopping on the Internet and mobile devices, as well as consumers’ demand for being able to shop from the place and device they desire, retailers have had to offer service to their customers through all channels and platforms. Retailers that want to be successful in this new period of multi-channel retailing have had to adapt themselves to changes and provide uninterrupted customer experience on all channels.

As a subsidiary company of Protel, Propera offers the latest technological solutions that have been developed with an understanding of multi-channel retailing.

 

Click to go to Propera home page.

As a subsidiary company of Protel, Propera offers the latest technological solutions that have been developed with an understanding of multi-channel retailing.

 

Click to go to Propera home page.

As a subsidiary company of Protel, Propera offers the latest technological solutions that have been developed with an understanding of multi-channel retailing.

 

Click to go to Propera home page.

As a subsidiary company of Protel, Propera offers the latest technological solutions that have been developed with an understanding of multi-channel retailing.

 

Click to go to Propera home page.

Why do retail businesses need technological solutions?

Retail means “irregular, separate and disorderly,” and is used as the opposite of wholesales in the commerce industry. As seen in the meaning given above, the retail sector is a quite complex system. Starting with the supply of product, the retail process continues with storage, display, purchase and the post-purchase service. There are also other processes such as stock tracking and accounting by the company. While appearing to be independent of each other, these processes act together in the creation of retail business. Technologic solutions are required for such a complex structure to be conducted smoothly and for all of the factors affecting customer satisfaction to be correctly implemented.

What is multi-channel retailing?

The digital transformation experienced in recent years has led to great changes in the retail sector, as well as in all areas of our lives. Today, retail businesses can access the Internet environment and even mobile devices by going beyond physical stores. Consumers can now order a product they desire from the store using their mobile devices in their living rooms; They can also specify their home or another place as the delivery address. At the same time, another customer can obtain detailed information about a product he/she has found on a shopping site using a mobile device to access the website of the company, and they can then complete the purchasing process by physically visiting the actual store. In these two examples, a customer can purchase anything from more than one channel by using an entirely different process. Under such conditions, successful retailers have to offer a high level of uninterrupted retail experience to their customers through all channels and all devices. Multi-channel retailing is a new level of retail understanding which refers to the same quality, continuous and integrated retail offered by many businesses through their sales channels.

 

Omnichannel retailing solutions offered by our affiliated company Propera will help you to regulate the business processes in your business while providing a unique retail experience to your customers on every platform.

What kind of innovations are expected in the retail sector?

In these years where technological developments are continuing to improve, user experience that changes depending on the technology will continue to lead the retail sector. Mobile commerce is foreseen to increase more and more in line with the developments experienced, especially on mobile devices, new platforms launched and technologic solutions. Strengthening the customer experience lies at the center of all these innovations. At this point, retailers must keep customer experience at the best level for each channel, while managing the sales system on all channels in a coordinated way. Another critical factor in the retail understanding of the future is personalization. Much research has shown that personalized store and online sales experiences have a positive effect on purchasing. A personal service offered by retailers to each customer on all channels, thus providing the products and services that customer desires are of great importance. Propera is fully aware of these technologic developments, and therefore offers the most suitable technologic solutions to each retail businesses.

 

Click here to go to Propera home page.