{"id":990,"date":"2016-12-01T10:45:20","date_gmt":"2016-12-01T08:45:20","guid":{"rendered":"https:\/\/www.protel.com.tr\/blog\/?p=990"},"modified":"2025-05-21T16:53:01","modified_gmt":"2025-05-21T13:53:01","slug":"y-kusagi-ve-seyahat-aliskanliklari","status":"publish","type":"post","link":"https:\/\/www.protel.com.tr\/blog\/y-kusagi-ve-seyahat-aliskanliklari\/","title":{"rendered":"Y Ku\u015fa\u011f\u0131 ve Seyahat Al\u0131\u015fkanl\u0131klar\u0131"},"content":{"rendered":"\n<p>1980\u2019den 2000\u2019lerin ba\u015f\u0131&nbsp;aras\u0131nda do\u011fan nesil \u201c<strong>Y&nbsp;ku\u015fa\u011f\u0131<\/strong>\u201d olarak adland\u0131r\u0131l\u0131yor. Son g\u00fcnlerde s\u0131k\u00e7a duydu\u011fumuz bu ku\u015fa\u011f\u0131n\u0131n al\u0131\u015fkanl\u0131klar\u0131 ve davran\u0131\u015f \u015fekilleri pek \u00e7ok sekt\u00f6r\u00fc etkiledi\u011fi gibi seyahat ve konuk a\u011f\u0131rlama sekt\u00f6rlerinin de dinamiklerini de\u011fi\u015ftirdi.<br>Amerikan Cornell Konuk A\u011f\u0131rlama Sekt\u00f6r\u00fc Ara\u015ft\u0131rmalar\u0131 Merkezi\u2019nin yapt\u0131\u011f\u0131 ara\u015ft\u0131rmaya g\u00f6re&nbsp;<strong>Y ku\u015fa\u011f\u0131 2025<\/strong> y\u0131l\u0131nda Amerika\u2019daki t\u00fcm seyahat edenlerin <strong>%50<\/strong>\u2019sini olu\u015fturacak.<br>Y ku\u015fa\u011f\u0131 seyahat al\u0131\u015fkanl\u0131klar\u0131 geleneksel seyahat al\u0131\u015fkanl\u0131klar\u0131ndan biraz daha farkl\u0131. Y&nbsp;jenerasyonundan; s\u0131rt \u00e7antas\u0131, foto\u011fraf makinesi ve sosyal medya gurusu \u00e7ocuklar u\u00e7ak seyahatinizde ya da benzeri bir seyahatinizde yan\u0131n\u0131zda oturacak. Bu jenerasyon size sadece instagram hesab\u0131nda payla\u015fabilece\u011fi g\u00fczel bir foto\u011fraf i\u00e7in seyahat ediyor gibi g\u00f6r\u00fcnse de asl\u0131nda \u00e7ok daha derin bir nedenle; okuduklar\u0131 yerleri deneyimlemek ve kendilerine bir \u015fey katma ad\u0131na seyahat ediyorlar.<br>Ehotelier.com\u2019un yapt\u0131\u011f\u0131 bir ara\u015ft\u0131rmaya g\u00f6re <strong>Y ku\u015fa\u011f\u0131<\/strong>&nbsp;gezginleri \u015fu an aktif seyahat edenlerin <strong>\u00fc\u00e7te birini<\/strong> olu\u015fturmas\u0131na ra\u011fmen bu rakam\u0131n <strong>2020<\/strong>\u2019de <strong>%50<\/strong>\u2019lere ula\u015facak.<br><strong>Y ku\u015fa\u011f\u0131 al\u0131\u015fkanlar\u0131na rakamlarla bakal\u0131m,<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ge\u00e7ti\u011fimiz 1 y\u0131l i\u00e7erisinde y ku\u015fa\u011f\u0131n\u0131n %21\u2019i otel se\u00e7imini tableti, %55\u2019i mobil telefonu \u00fczerinden ger\u00e7ekle\u015ftirdi.<\/li>\n\n\n\n<li>%87\u2019si otel rezervasyonu i\u00e7in masa\u00fcst\u00fc bilgisayar\u0131n\u0131 kulland\u0131\u011f\u0131n\u0131 belirtti. Masa\u00fcst\u00fc bilgisayar otel rezervasyonu i\u00e7in h\u00e2l\u00e2 en etkili y\u00f6ntem.<\/li>\n\n\n\n<li>Ara\u015ft\u0131rmalara g\u00f6re bu nesildekiler erken rezervasyonu olduk\u00e7a s\u0131k kullan\u0131yor.&nbsp;Y ku\u015fa\u011f\u0131ndakilerin %31\u2019i rezervasyonunu seyahatinden 1 ila 3 ay \u00f6nce yaparken %29\u2019u da 1 ila 3 hafta \u00f6ncesinde yap\u0131yor.<\/li>\n\n\n\n<li>%9\u2019u seyahatine 1 haftadan az kalm\u0131\u015fken otel rezervasyonu yapt\u0131\u011f\u0131n\u0131 belirtirken, seyahatine 3 aydan fazla zaman varken rezervasyon yapanlar\u0131n oran\u0131 ise %11.<\/li>\n\n\n\n<li>%65\u2019i 12 ay i\u00e7inde en az 1 kez i\u015f seyahati yaparken \u00e7o\u011fu, bu seyahatleri i\u015f ve e\u011flence i\u00e7in bir f\u0131rsat olarak g\u00f6r\u00fcyor.<\/li>\n\n\n\n<li>Bu ku\u015fa\u011f\u0131ndakilerin %83\u2019\u00fc, otel konaklamas\u0131 i\u00e7in tavsiyeleri i\u015f arkada\u015flar\u0131ndan, aileden ve yak\u0131n dostlar\u0131ndan al\u0131yor.<\/li>\n\n\n\n<li>En fazla g\u00fcvendikleri online yorum kayna\u011f\u0131 %81\u2019lik oran ile TripAdvisor.<\/li>\n<\/ul>\n\n\n\n<p><strong>Kaynak:<\/strong>&nbsp;<em>Callbox Sales &amp; Marketing Solutions &#8211; &#8220;Future Trends in the Hospitality Industry: Millennials and Social Media Rule&#8221;<\/em><\/p>\n\n\n\n<p class=\"has-text-align-right\"><strong>Yazar:<\/strong> <em>Volkan Aytan<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1980\u2019den 2000\u2019lerin ba\u015f\u0131&nbsp;aras\u0131nda do\u011fan nesil \u201cY&nbsp;ku\u015fa\u011f\u0131\u201d olarak adland\u0131r\u0131l\u0131yor. Son g\u00fcnlerde s\u0131k\u00e7a duydu\u011fumuz bu ku\u015fa\u011f\u0131n\u0131n al\u0131\u015fkanl\u0131klar\u0131 ve davran\u0131\u015f \u015fekilleri pek \u00e7ok sekt\u00f6r\u00fc etkiledi\u011fi gibi seyahat ve konuk a\u011f\u0131rlama sekt\u00f6rlerinin de dinamiklerini de\u011fi\u015ftirdi.Amerikan Cornell Konuk A\u011f\u0131rlama Sekt\u00f6r\u00fc Ara\u015ft\u0131rmalar\u0131 Merkezi\u2019nin yapt\u0131\u011f\u0131 ara\u015ft\u0131rmaya g\u00f6re&nbsp;Y ku\u015fa\u011f\u0131 2025 y\u0131l\u0131nda Amerika\u2019daki t\u00fcm seyahat edenlerin %50\u2019sini olu\u015fturacak.Y ku\u015fa\u011f\u0131 seyahat al\u0131\u015fkanl\u0131klar\u0131 geleneksel seyahat al\u0131\u015fkanl\u0131klar\u0131ndan [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":32634,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,295],"tags":[175,176,177,178,50,179],"class_list":["post-990","post","type-post","status-publish","format-standard","hentry","category-otel","category-trendlerinovasyon","tag-hospitality","tag-konuk-agirlama","tag-online-alisveris","tag-otel-rezervasyon","tag-sosyal-medya-2","tag-y-kusagi"],"_links":{"self":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts\/990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=990"}],"version-history":[{"count":4,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts\/990\/revisions"}],"predecessor-version":[{"id":32635,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts\/990\/revisions\/32635"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/media\/32634"}],"wp:attachment":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}