{"id":30870,"date":"2021-02-11T17:26:18","date_gmt":"2021-02-11T14:26:18","guid":{"rendered":"https:\/\/www.protel.com.tr\/blog\/?p=30870"},"modified":"2025-05-07T11:29:56","modified_gmt":"2025-05-07T08:29:56","slug":"mobil-sadakat-uygulamasini-iyilestirme","status":"publish","type":"post","link":"https:\/\/www.protel.com.tr\/blog\/mobil-sadakat-uygulamasini-iyilestirme\/","title":{"rendered":"\u0130\u015fletmenizin Mobil Sadakat Uygulamas\u0131n\u0131 \u0130yile\u015ftirmenin 10 Yolu"},"content":{"rendered":"\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>\u0130\u00e7indekiler<\/h2><nav><ul><li class=\"\"><a href=\"#gorsel-ve-metin-cesitliligi-sunun\">G\u00f6rsel ve metin \u00e7e\u015fitlili\u011fi sunun<\/a><\/li><li class=\"\"><a href=\"#kurumsal-renklerinize-uyumlu-renkler-tercih-edin\">Kurumsal renklerinize uyumlu renkler tercih edin<\/a><\/li><li class=\"\"><a href=\"#mobil-sadakat-uygulamasi-tasarim-renklerini-belirlerken-dikkatli-olun\">Mobil sadakat uygulamas\u0131 tasar\u0131m renklerini belirlerken dikkatli olun<\/a><\/li><li class=\"\"><a href=\"#yeni-uyelerinize-ozel-kampanyalar-duzenleyin\">Yeni \u00fcyelerinize \u00f6zel kampanyalar d\u00fczenleyin<\/a><\/li><li class=\"\"><a href=\"#sosyal-medyada-uygulamanizi-duyurun\">Sosyal medyada uygulaman\u0131z\u0131 duyurun<\/a><\/li><li class=\"\"><a href=\"#isletmenizde-uygulamayi-tanitin\">\u0130\u015fletmenizde uygulamay\u0131 tan\u0131t\u0131n<\/a><\/li><li class=\"\"><a href=\"#calisanlarinizi-uygulamayla-ilgili-bilgilendirip-tavsiye-etmelerini-saglayin\">\u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131 uygulamayla ilgili bilgilendirip tavsiye etmelerini sa\u011flay\u0131n<\/a><\/li><li class=\"\"><a href=\"#kampanya-ve-firsatlari-bildirimlerle-duyurun-push-notification\">Kampanya ve f\u0131rsatlar\u0131 bildirimlerle duyurun (Push Notification)<\/a><\/li><li class=\"\"><a href=\"#ozel-gunlere-ozel-firsatlar-sunun\">\u00d6zel g\u00fcnlere \u00f6zel f\u0131rsatlar sunun<\/a><\/li><li class=\"\"><a href=\"#farkli-odeme-yontemleri-sunun\">Farkl\u0131 \u00f6deme y\u00f6ntemleri sunun<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Mobil sadakat uygulamas\u0131n\u0131 daha iyi anlamak i\u00e7in \u00f6nce m\u00fc\u015fteri sadakatine odaklanmam\u0131z laz\u0131m. M\u00fc\u015fteri sadakati, gelirleri art\u0131rmak ve yeni m\u00fc\u015fteriler kazanmak i\u00e7in olduk\u00e7a \u00f6nemli bir etken. Bu nedenle, i\u015fletmeler sadakati art\u0131rmak i\u00e7in uzun zamand\u0131r yo\u011fun olarak \u00e7al\u0131\u015f\u0131yorlar. Eskiden m\u00fc\u015fteri sadakati programlar\u0131 damga ve kartlarla ger\u00e7ekle\u015ftirilirken, mobil uygulamalar sayesinde \u00e7ok daha kolay ve etkili sadakat programlar\u0131 geli\u015ftirmek m\u00fcmk\u00fcn.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kaybolan, y\u0131rt\u0131lan ve unutulan sadakat kartlar\u0131n\u0131n yerini alan mobil uygulamalar, m\u00fc\u015fterileriniz \u00fczerinde son derece b\u00fcy\u00fck bir etkiye sahip. \u0130\u015fletmenizin g\u00fcn i\u00e7inde saatlerce kullan\u0131lan cep telefonlar\u0131na girmesi demek, paha bi\u00e7ilemez bir reklam alan\u0131na eri\u015fim demek. \u00dcstelik, e\u011fer do\u011fru ve etkili bir \u015fekilde kullan\u0131l\u0131rsa, sadakat uygulamalar\u0131n\u0131n ba\u015far\u0131lar\u0131 ortada.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fc\u015fterilerinizin \u00fczerinde g\u00fc\u00e7l\u00fc bir etki yaratacak mobil sadakat uygulamas\u0131na nas\u0131l sahip olabilirsiniz? Nelere dikkat etmeni ve odaklanman\u0131z gerekiyor? 10 maddede etkili bir <a href=\"https:\/\/www.protel.com.tr\/restoran-yonetim-cozumleri\/wizlo-cok-kanalli-satis-sadakat-programi\/\">sadakat uygulamas\u0131<\/a> sahibi olman\u0131n yollar\u0131n\u0131 listeledik.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"gorsel-ve-metin-cesitliligi-sunun\">G\u00f6rsel ve metin \u00e7e\u015fitlili\u011fi sunun<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/mobil-sadakat-uygulamasi-cafe-uygulamasi-1024x624-1.jpg\" alt=\"\" class=\"wp-image-32031\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/mobil-sadakat-uygulamasi-cafe-uygulamasi-1024x624-1.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/mobil-sadakat-uygulamasi-cafe-uygulamasi-1024x624-1-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/mobil-sadakat-uygulamasi-cafe-uygulamasi-1024x624-1-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/mobil-sadakat-uygulamasi-cafe-uygulamasi-1024x624-1-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/mobil-sadakat-uygulamasi-cafe-uygulamasi-1024x624-1-689x420.jpg 689w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00fcn boyunca pek \u00e7ok mobil uygulama kullan\u0131yoruz. T\u00fcm bu mobil uygulamalar\u0131n ortak yan\u0131, g\u00f6rsel bir b\u00fct\u00fcnl\u00fck ve etkileyicilik sunmalar\u0131\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mobil sadakat uygulaman\u0131zda kampanyalar\u0131n\u0131z\u0131 duyurmak i\u00e7in kullan\u0131ma a\u00e7\u0131lm\u0131\u015f alanlar\u0131n tamam\u0131, hedeflerinize ula\u015fman\u0131za olanak tan\u0131r. Mobil uygulaman\u0131z\u0131n giri\u015f ekran\u0131nda yer alan banner ve bar\u2019lar\u0131 i\u00e7erik a\u00e7\u0131s\u0131ndan zengin tutmal\u0131 ve etkileyici g\u00f6rsellerle s\u00fcslemelisiniz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6rne\u011fin, uygulaman\u0131z\u0131 a\u00e7an m\u00fc\u015fterilerinize, yakla\u015fan \u00f6zel bir g\u00fcn ile ilgili haz\u0131rlad\u0131\u011f\u0131n\u0131z kampanyay\u0131 veya yeni \u00fcr\u00fcnlerinizi bu alanlarda duyurabilirsiniz. Sevgililer G\u00fcn\u00fc i\u00e7in bir kampanya d\u00fczenlediyseniz, bu kampanyay\u0131 giri\u015f ekran\u0131n\u0131zda yer alan b\u00fcy\u00fck bir banner\u2019da etkili bir metinle duyurmak, m\u00fc\u015fterilerinizin dikkatini \u00e7eker.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sevgililer G\u00fcn\u00fc i\u00e7in 1 kahve alana 1 kahve hediye kampanyas\u0131 haz\u0131rlad\u0131\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcnelim. Bu durumda, \u015f\u00f6yle bir sloganla iki kahvenin bulundu\u011fu bir foto\u011fraf\u0131 banner alan\u0131na eklemek o alan\u0131 etkili kullanman\u0131za yard\u0131mc\u0131 olur:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Siz 1-1\u2019inize yetersiniz!<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sevgililer G\u00fcn\u00fc\u2019nde 1 kahve alana 1 kahve hediye!&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Benzer \u015fekilde, men\u00fcn\u00fcze yeni bir tatl\u0131 eklediyseniz bu \u00fcr\u00fcn\u00fcn net \u00e7ekilmi\u015f bir foto\u011fraf\u0131n\u0131n \u00fcst\u00fcne \u015f\u00f6yle bir metin yazabilirsiniz:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A\u011fz\u0131m\u0131z birlikte tatlans\u0131n! Yeni tatl\u0131m\u0131z\u0131 deneyin.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E\u011fer bir foto\u011fraf\u0131n \u00fcst\u00fcne nas\u0131l metin ekleyebilece\u011finizi ve o foto\u011fraf\u0131 nas\u0131l daha g\u00fczel bir reklam g\u00f6rseline d\u00f6n\u00fc\u015ft\u00fcrebilece\u011finizi kestiremiyorsan\u0131z, pratik ve \u00fccretsiz mobil uygulamalar\u0131 deneyebilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"kurumsal-renklerinize-uyumlu-renkler-tercih-edin\">Kurumsal renklerinize uyumlu renkler tercih edin<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-1024x624.jpg\" alt=\"\" class=\"wp-image-30887\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog1-1.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Mobil uygulaman\u0131z\u0131n haz\u0131rl\u0131k s\u00fcrecinde kurumsal kimli\u011finizi bu uygulamaya dahil etmek olduk\u00e7a b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. \u0130\u015fletmenizin logo renklerine uygun ve i\u00e7 mekan tasar\u0131m\u0131yla da z\u0131t olmayan bir tasar\u0131m b\u00fct\u00fcnl\u00fc\u011f\u00fcn\u00fc mobil uygulaman\u0131zda da sunarsan\u0131z, m\u00fc\u015fterilerinizin uygulaman\u0131z\u0131 i\u015fletmenizle e\u015fle\u015ftirmesi \u00e7ok daha kolay olur. Ayr\u0131ca uygulaman\u0131z \u00e7ok daha \u015f\u0131k g\u00f6r\u00fcn\u00fcr.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"mobil-sadakat-uygulamasi-tasarim-renklerini-belirlerken-dikkatli-olun\">Mobil sadakat uygulamas\u0131 tasar\u0131m renklerini belirlerken dikkatli olun<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-1024x624.jpg\" alt=\"\" class=\"wp-image-30888\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog2.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Renkler, bir bak\u0131\u015fta pek \u00e7ok \u015fey ifade ediyor. Her bir rengin insan zihninde yaratt\u0131\u011f\u0131 ayr\u0131 hisler ve duygu durumlar\u0131 bulunuyor. Bu nedenle, mobil uygulaman\u0131z\u0131 tasarlarken ka\u00e7\u0131nman\u0131z ve tercih etmeniz gereken belli ba\u015fl\u0131 renkler oldu\u011funu belirtmeliyiz. Peki, yeme-i\u00e7me sekt\u00f6r\u00fc ile ili\u015fkili mobil uygulamalarda en \u00e7ok tercih edilen ve etkili olan renkler hangileri? Hangi renklerden ka\u00e7\u0131nmak gerek?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>En uygun renkler: Sar\u0131, ye\u015fil, turuncu<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Sar\u0131, s\u0131cakl\u0131\u011f\u0131 ve iyimserli\u011fi temsil etmesinin yan\u0131nda, h\u0131zl\u0131 kararlar al\u0131nmas\u0131nda etkili oldu\u011fu bilinen bir renk. Buna \u00f6rnek olarak, fast food restoranlar\u0131n\u0131n \u00e7o\u011funlukla sar\u0131 a\u011f\u0131rl\u0131kl\u0131 logolar\u0131 tercih etmesini g\u00f6sterebiliriz.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ye\u015fil, sa\u011fl\u0131\u011f\u0131, g\u00fcveni ve \u00e7evreyi temsil ediyor. \u00c7evreye duyarl\u0131, sa\u011fl\u0131\u011f\u0131 \u00f6nemseyen ve bu y\u00f6n\u00fcyle \u00f6ne \u00e7\u0131kmak isteyen pek \u00e7ok i\u015fletmenin logosunda ve kurumsal sitesinde bu rengi tercih etmesinin nedeni ye\u015filin yaratt\u0131\u011f\u0131 sa\u011fl\u0131k alg\u0131s\u0131d\u0131r.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Turuncu ise yaratt\u0131\u011f\u0131 hisler anlam\u0131nda sar\u0131 ile benzerlik g\u00f6stermekle beraber, sar\u0131ya g\u00f6re daha dinamik g\u00f6r\u00fcn\u00fcyor. \u00d6te yandan turuncu renk, arkada\u015f canl\u0131s\u0131 i\u015fletmeler i\u00e7in de b\u00fcy\u00fck bir tercih sebebi.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maviden ve k\u0131rm\u0131z\u0131dan ka\u00e7\u0131n\u0131lmal\u0131&nbsp;<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Mavi ve k\u0131rm\u0131z\u0131, farkl\u0131 nedenlerle tercihlerinizin aras\u0131nda bulunmamas\u0131 gereken renkler. K\u0131rm\u0131z\u0131, tehlikeyi ve acil bir durumu i\u015faret etti\u011fi i\u00e7in yeme-i\u00e7me uygulamalar\u0131nda tercih edilmemesi \u00f6nerilen bir renk.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mavi ise \u00e7o\u011funlukla hastal\u0131kla ili\u015fkilendiriliyor. \u0130lk bak\u0131\u015fta g\u00fczel bir renk olarak alg\u0131lanmas\u0131na ra\u011fmen, yaratt\u0131\u011f\u0131 etki hastal\u0131k hissiyle ba\u011fda\u015ft\u0131r\u0131labilir.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu bilgiler \u0131\u015f\u0131\u011f\u0131nda yeni bir logo tasarlamak isteyebilirsiniz. Sade, modern ve ak\u0131lda kal\u0131c\u0131 bir tasar\u0131m do\u011fru renklerle birle\u015fti\u011finde markan\u0131z\u0131 yans\u0131tan profesyonel bir kimlik sa\u011flar.&nbsp;<a href=\"https:\/\/www.canva.com\/tr_tr\/yapma\/logo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Logo tasar\u0131m<\/strong><\/a>&nbsp;i\u00e7in Canva gibi online ara\u00e7lar\u0131 tercih edebilirsiniz. Bu ara\u00e7lar, markan\u0131z\u0131n mesaj\u0131n\u0131 en iyi yans\u0131tan renkleri se\u00e7menizi kolayla\u015ft\u0131r\u0131r ve website, banner vb. gibi bir \u00e7ok yerde kullanaca\u011f\u0131n\u0131z renkleriniz i\u00e7in bir palet olu\u015fturman\u0131z\u0131 sa\u011flar.&nbsp; H\u0131zl\u0131 bir logo tasar\u0131m\u0131 olu\u015fturabilir ve bunun i\u00e7in bir \u00e7ok \u015fablondan faydalan\u0131p yarat\u0131c\u0131l\u0131\u011f\u0131n\u0131z\u0131 destekleyebilirsiniz.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"yeni-uyelerinize-ozel-kampanyalar-duzenleyin\">Yeni \u00fcyelerinize \u00f6zel kampanyalar d\u00fczenleyin<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-1024x624.jpg\" alt=\"\" class=\"wp-image-30889\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog3.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fc\u015fterilerinizin mobil uygulaman\u0131z\u0131 indirdi\u011fi ilk anda uygulaman\u0131n ona f\u0131rsatlar sunmas\u0131n\u0131 sa\u011flamak dolay\u0131s\u0131yla uygulaman\u0131n avantajlar\u0131n\u0131 hemen ilk anda fark etmesini sa\u011flamak, uygulaman\u0131z\u0131n kullan\u0131m\u0131n\u0131 art\u0131racakt\u0131r. Uygulaman\u0131z\u0131 indirip ilk kez giri\u015f yapan m\u00fc\u015fterilerinize ufak indirimler veya hediyeler sunmay\u0131 ihmal etmeyin.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cHo\u015f geldiniz! \u0130lk sipari\u015finize \u00f6zel %10 indirim!\u201d<\/strong> gibi basit ve etkili metinler uygulanan g\u00f6rselleri banner alan\u0131na yerle\u015ftirirseniz, bu kampanyalar\u0131n etkisinin \u00e7ok b\u00fcy\u00fck oldu\u011funu k\u0131sa s\u00fcrede fark edeceksiniz.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"sosyal-medyada-uygulamanizi-duyurun\">Sosyal medyada uygulaman\u0131z\u0131 duyurun<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-1024x624.jpg\" alt=\"\" class=\"wp-image-30890\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog4.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sosyal medya art\u0131k i\u015fletmeciler ve m\u00fc\u015fteriler i\u00e7in \u00e7ok \u00f6nemli bir vitrin. Art\u0131k sosyal medyas\u0131z bir hayat\u0131n neredeyse d\u00fc\u015f\u00fcn\u00fclmez oldu\u011fu bir noktaya geldi\u011fimizi s\u00f6yleyebiliriz.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Peki, mobil uygulaman\u0131z\u0131n sosyal medyada daha \u00e7ok ki\u015fiye ula\u015fmas\u0131n\u0131 nas\u0131l sa\u011flayabilirsiniz?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu sorunun cevab\u0131 olduk\u00e7a kolay ancak sosyal medyaya \u00f6zel d\u00fczenli ve etkili \u00e7al\u0131\u015fma yapmak gerekti\u011fini akl\u0131n\u0131zda bulundurmal\u0131s\u0131n\u0131z. Yine de, i\u015fletmenizi, potansiyel ve mevcut m\u00fc\u015fterilerinizi en iyi siz tan\u0131d\u0131\u011f\u0131n\u0131z i\u00e7in neyin i\u015fe yaray\u0131p yaramayaca\u011f\u0131n\u0131 kestirmek \u00e7ok da zor olmayacak. Birka\u00e7 k\u00fc\u00e7\u00fck denemeyle, hangi t\u00fcr duyurular\u0131n i\u015fe yarad\u0131\u011f\u0131n\u0131 kolayl\u0131kla deneyimleyebilirsiniz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sosyal medyada yapabilece\u011finiz duyurularda \u015fu sorulara cevap vermeyi deneyin:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Bu uygulamay\u0131 indirmek, m\u00fc\u015fterilerinize ne gibi bir fayda sa\u011flayacak?<\/strong><\/li>\n\n\n\n<li><strong>Bu uygulamay\u0131 s\u0131kl\u0131kla kullanmak m\u00fc\u015fterilerinizin ne kazanmas\u0131n\u0131 sa\u011flayacak?<\/strong><\/li>\n\n\n\n<li><strong>Uygulaman\u0131z, avantajlar\u0131n\u0131n yan\u0131nda ne gibi \u00f6zellikler (paket servis, mobil \u00f6deme, vb.) sunuyor?<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Bu t\u00fcr sorular\u0131n her birinin cevab\u0131, birer sosyal medya payla\u015f\u0131m\u0131n\u0131 hak ediyor. \u00d6rnekler \u00fczerinden ilerlersek:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Uygulamay\u0131 indiren ve ilk kez kullanan m\u00fc\u015fterilerinize %10 indirim sunuyorsunuz. Bu durumda \u015f\u00f6yle bir payla\u015f\u0131m metnini dikkat \u00e7ekici bir g\u00f6rselin i\u00e7ine oturtmak, i\u015fin b\u00fcy\u00fck k\u0131sm\u0131n\u0131 halletmek anlam\u0131na gelir:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cArt\u0131k cep telefonunuzday\u0131z! Uygulamam\u0131z\u0131 indirin, ilk sipari\u015finizde %10 indirim kazan\u0131n!\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E\u011fer sad\u0131k bir \u015fekilde mobil uygulaman\u0131z\u0131 kullanacak m\u00fc\u015fterilere bunun avantajlar\u0131ndan bahsetmek istiyorsan\u0131z, \u015f\u00f6yle \u00e7a\u011fr\u0131 metinleri i\u015fe yarar:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cBu kahve bizden! Uygulamam\u0131z\u0131 kullanarak 4 kahve al, be\u015finci kahven bizden olsun!\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu metinleri uygularken de basit foto\u011fraf d\u00fczenleme ve haz\u0131r \u015fablonlar bar\u0131nd\u0131ran mobil uygulama veya web sitelerini tercih edebilirsiniz.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sevgililer G\u00fcn\u00fc, y\u0131lba\u015f\u0131, Anneler G\u00fcn\u00fc gibi \u00f6zel g\u00fcnleri mobil uygulama kampanyalar\u0131n\u0131zla birle\u015ftirerek sosyal medya payla\u015f\u0131mlar\u0131n\u0131zda uygulaman\u0131za yer verebilirsiniz. T\u0131pk\u0131 ilk \u00f6rne\u011fimizdeki gibi m\u00fc\u015fterilerinizle bu \u00f6zel g\u00fcnlerde kuraca\u011f\u0131n\u0131z ileti\u015fim \u00fczerinden avantaj sa\u011flayacaks\u0131n\u0131z.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"isletmenizde-uygulamayi-tanitin\">\u0130\u015fletmenizde uygulamay\u0131 tan\u0131t\u0131n<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-1024x624.jpg\" alt=\"\" class=\"wp-image-30891\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog5.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Mobil uygulaman\u0131z\u0131 yaln\u0131zca dijital ortamlarda de\u011fil, i\u015fletmenizin i\u00e7inde de tan\u0131t\u0131n. Haz\u0131rlayaca\u011f\u0131n\u0131z afi\u015f ve panolar\u0131 uygulaman\u0131z hakk\u0131nda tan\u0131t\u0131c\u0131 metinlerle destekleyerek bu duyurular\u0131 i\u015fletmenizde farkl\u0131 noktalara konumland\u0131rabilirsiniz. \u0130\u015fletme kap\u0131s\u0131nda, masalarda, kasa \u00f6n\u00fcnde veya duvarlarda mobil uygulaman\u0131z\u0131 tan\u0131tan, hatta QR kodlar ile do\u011frudan uygulamay\u0131 indirmeye y\u00f6nlendiren reklamlar uygulaman\u0131z\u0131n bilinirli\u011fini ve kullan\u0131l\u0131rl\u0131\u011f\u0131n\u0131 art\u0131racakt\u0131r.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"calisanlarinizi-uygulamayla-ilgili-bilgilendirip-tavsiye-etmelerini-saglayin\">\u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131 uygulamayla ilgili bilgilendirip tavsiye etmelerini sa\u011flay\u0131n<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-1024x624.jpg\" alt=\"\" class=\"wp-image-30892\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog6.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcm \u00e7al\u0131\u015fanlar\u0131n\u0131z mobil sadakat uygulaman\u0131z\u0131n avantajlar\u0131ndan haberdar olmal\u0131 ve sorulan sorulara cevap verebilecek bilgi birikimine sahip olmal\u0131. \u00c7al\u0131\u015fanlar\u0131n\u0131za mobil sadakat uygulaman\u0131z\u0131n avantajlar\u0131n\u0131 detayl\u0131 bir \u015fekilde anlat\u0131r, m\u00fc\u015fterilerinize de bahsetmelerini sa\u011flarsan\u0131z, indirme oranlar\u0131na olumlu yans\u0131yacakt\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6rne\u011fin kasadaki \u00e7al\u0131\u015fan\u0131n\u0131z\u0131n \u201cUygulamam\u0131z\u0131 indirirseniz, bu al\u0131\u015fveri\u015finizinden %10 indirim kazanacaks\u0131n\u0131z\u201d demesi, \u00e7ok etkilidir. Paket sipari\u015fleri teslim eden kuryenizin \u201cUygulamam\u0131z\u0131 indirip oradan sipari\u015f verirseniz, bir sonraki al\u0131\u015fveri\u015finizde ge\u00e7erli indirim hesab\u0131n\u0131za tan\u0131mlanacak\u201d demesi de tercih edilirli\u011fi b\u00fcy\u00fck oranda art\u0131r\u0131r.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avantaj, f\u0131rsat ve indirim gibi dikkat \u00e7ekici kelimeler, uygulaman\u0131z\u0131n indirilmesinde en \u00f6nemli etkenler. \u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131n uygulamay\u0131 bu y\u00f6nleriyle tan\u0131tmalar\u0131, uygulaman\u0131n m\u00fc\u015fteriler \u00fczerindeki etkisini, indirme oran\u0131n\u0131 ve sad\u0131k m\u00fc\u015fteri oran\u0131n\u0131z\u0131 art\u0131r\u0131r.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"kampanya-ve-firsatlari-bildirimlerle-duyurun-push-notification\">Kampanya ve f\u0131rsatlar\u0131 bildirimlerle duyurun (Push Notification)<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-1024x624.jpg\" alt=\"\" class=\"wp-image-30893\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog7.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sad\u0131k m\u00fc\u015fteriler edinmek i\u00e7in sadakat uygulaman\u0131z\u0131n indirilmesi bir ad\u0131m. Ancak tek ba\u015f\u0131na yeterli de\u011fil. Uygulaman\u0131n indirilmesiyle birlikte, m\u00fc\u015fterinizle ileti\u015fim i\u00e7in yeni bir yol kazanm\u0131\u015f olacaks\u0131n\u0131z. Bu yolun verimli \u015fekilde kullan\u0131lmas\u0131 ile tamamen sizin elinizde. Peki, m\u00fc\u015fterileriniz uygulaman\u0131z\u0131 indirdikten sonra neler yapmal\u0131s\u0131n\u0131z?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mobil uygulaman\u0131z\u0131 indiren m\u00fc\u015fterileriniz, uygulamaya \u00fcye olmak i\u00e7in sizinle baz\u0131 temel ileti\u015fim bilgilerini payla\u015f\u0131r. Bunlar Ki\u015fisel Verileri Koruma Kanunu uyar\u0131nca saklan\u0131r. Ancak ayn\u0131 zamanda sizin i\u00e7in telefon numaras\u0131 ve mail adresi gibi yeni ileti\u015fim kanallar\u0131 da sunar. \u00d6te yandan, sadakat uygulaman\u0131z arac\u0131l\u0131\u011f\u0131yla istedi\u011finiz zaman hedefledi\u011finiz m\u00fc\u015fteri gruplar\u0131na veya t\u00fcm m\u00fc\u015fterilerinize bildirimler g\u00f6nderebilirsiniz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SMS, e-mail veya uygulama bildirimleri arac\u0131l\u0131\u011f\u0131yla m\u00fc\u015fterilerinize yeni kampanyalar\u0131n\u0131z\u0131 duyurabilir, sadakat uygulaman\u0131z\u0131n avantajlar\u0131n\u0131 ve i\u015fletmenizi onlara hat\u0131rlatabilirsiniz. Sadakat uygulamalar\u0131n\u0131n belki de en g\u00fc\u00e7l\u00fc oldu\u011fu y\u00f6n\u00fc, ileti\u015fimi kuvvetlendirmeleridir.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mobil uygulaman\u0131z\u0131n bildirim panelini kullanarak, m\u00fc\u015fterilerinize yeni \u00fcr\u00fcn ve kampanlar\u0131n\u0131z\u0131 duyurabilirsiniz:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cBu kahve bizden olsun! 1 alana 1 bedava kampanyam\u0131z ba\u015flad\u0131!\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cSaat 19.00\u2019a kadar verece\u011finiz sipari\u015flerde %20 indirim f\u0131rsat\u0131!\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bir s\u00fcredir devam eden kampanyalar\u0131n\u0131z\u0131 m\u00fc\u015fterilerinize hat\u0131rlatmay\u0131 se\u00e7ebilirsiniz:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cHamburger men\u00fclerinde indirim devam ediyor! \u00dcstelik b\u00fcy\u00fck boy patates \u00fccretsiz!\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cGeleneksel cuma f\u0131rsat\u0131: Makarna \u00e7e\u015fitlerinde 5 TL indirim!\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu t\u00fcr hat\u0131rlat\u0131c\u0131 ve bilgilendirici bildirimler, m\u00fc\u015fterilerinizle ileti\u015fiminizde yeni bir yol ke\u015ffetmenizi sa\u011flar. Ayr\u0131ca, tercih edilirli\u011finiz ve m\u00fc\u015fterileri sadakatiniz g\u00fcn ge\u00e7tik\u00e7e artar. M\u00fc\u015fterilerinize seslendi\u011finiz ve ilgi \u00e7ekici f\u0131rsatlar sundu\u011funuz s\u00fcrece, sadakatlerini s\u00fcrd\u00fcrmek hi\u00e7 de zor de\u011fil.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yaln\u0131zca mobil bildirimleri kullanmay\u0131p SMS ve e-mail servislerini tercih etmek de etkili bir y\u00f6ntemdir. Bir s\u00fcredir uygulaman\u0131z\u0131 kullanmayan (belki de uygulaman\u0131z\u0131 telefonundan kald\u0131rm\u0131\u015f) m\u00fc\u015fterilere eri\u015fmek i\u00e7in SMS\u2019i tercih edebilirsiniz. E-mail i\u00e7erikleriniz ise biraz daha farkl\u0131, g\u00f6rsel ve metin b\u00fct\u00fcnl\u00fc\u011f\u00fc a\u00e7\u0131s\u0131ndan da dikkat \u00e7ekici olmal\u0131. \u00d6rnek vermek gerekirse:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mail ba\u015fl\u0131\u011f\u0131: Serinleten yaz lezzetlerimizi deneyin!<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0130\u00e7erik:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sevgili m\u00fc\u015fterimiz,<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Havalar \u0131s\u0131nmaya ba\u015flam\u0131\u015fken, size en sevilen ve en \u00e7ok tercih edilen so\u011fuk i\u00e7eceklerimizi hat\u0131rlatmak istedik.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu metnin alt\u0131na so\u011fuk kokteyl ve i\u00e7eceklerinizi s\u0131ralay\u0131p varsa yeni \u00fcr\u00fcnlerinizi de ekleyebilirsiniz.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bildirimler, SMS ve e-mail\u2019ler ile ilgili g\u00f6z \u00f6n\u00fcnde bulundurulmas\u0131 gereken en \u00f6nemli konu bunlar\u0131n s\u0131kl\u0131\u011f\u0131. \u00c7ok s\u0131k bildirim g\u00f6ndermek m\u00fc\u015fterileriniz \u00fczerinde bunalt\u0131c\u0131 bir etki yaratabilirken, \u00e7ok seyrek bildirim g\u00f6ndermek ise ileti\u015fim kopuklu\u011funa neden olabilir. Bu ikisinin tam ortas\u0131n\u0131 bulmak i\u00e7in, kendi davran\u0131\u015flar\u0131n\u0131z\u0131 g\u00f6z \u00f6n\u00fcnde bulundurun. Haftada bir bildirim g\u00f6nderen uygulamalara kar\u015f\u0131 ne hissediyorsunuz? G\u00fcnde \u00fc\u00e7 kez veya ayda bir kez mail atan markalara kar\u015f\u0131 bak\u0131\u015f a\u00e7\u0131n\u0131z nedir? M\u00fc\u015fterileriniz de t\u0131pk\u0131 sizin gibi. Onlar da baz\u0131 bildirimleri s\u0131k\u0131c\u0131, baz\u0131 bildirimleri dikkat \u00e7ekici, baz\u0131 markalar\u0131 ise bunalt\u0131c\u0131 buluyor.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"ozel-gunlere-ozel-firsatlar-sunun\">\u00d6zel g\u00fcnlere \u00f6zel f\u0131rsatlar sunun<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"624\" src=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-1024x624.jpg\" alt=\"\" class=\"wp-image-30894\" srcset=\"https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-1024x624.jpg 1024w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-300x183.jpg 300w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-768x468.jpg 768w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-1536x936.jpg 1536w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-696x424.jpg 696w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-1068x651.jpg 1068w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8-689x420.jpg 689w, https:\/\/www.protel.com.tr\/blog\/wp-content\/uploads\/2021\/02\/blog8.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sadakat uygulamalar\u0131, ki\u015fiye \u00f6zel deneyimler yaratmak i\u00e7in bi\u00e7ilmi\u015f kaftand\u0131r. \u00c7\u00fcnk\u00fc bu uygulamalar, m\u00fc\u015fterilerinizin ki\u015fisel bilgilerinin ve i\u015fletmenizle ilgili al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131n\u0131n depolanmas\u0131n\u0131 sa\u011flar. Kahve i\u00e7meyi tercih eden m\u00fc\u015fterileriniz ile s\u0131kl\u0131kla tatl\u0131 yiyen m\u00fc\u015fterilerinizi, uygulamay\u0131 s\u0131k kullanan m\u00fc\u015fterileriniz ile ayda bir kullanan m\u00fc\u015fterilerinizi ay\u0131rt ederek bu profilleri segmentlere ay\u0131rman\u0131za yard\u0131mc\u0131 olur. \u00d6te yandan, m\u00fc\u015fterilerinizin do\u011fum g\u00fcn\u00fc ve cinsiyet bilgileri gibi temel ki\u015fisel \u00f6zellikleri de sadakat uygulamas\u0131 sayesinde veritaban\u0131n\u0131zda saklan\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcm bu verilerden yararlanarak m\u00fc\u015fterilerinize \u00f6zel f\u0131rsatlar sunabilirsiniz. Do\u011fum g\u00fcn\u00fc olan m\u00fc\u015fterilerinize ufak ikramlarda bulunmak, Anneler G\u00fcn\u00fc gibi g\u00fcnlerde \u201cannelere \u00f6zel\u201d f\u0131rsatlar sunmak, yeni y\u0131l kutlamas\u0131 yapmak ve daha pek \u00e7ok \u00f6zel g\u00fcn hedefli dikkat \u00e7ekici f\u0131rsatlar sunmak sadakat uygulamalar\u0131 ile olduk\u00e7a kolayd\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201c\u0130yi ki vars\u0131n\u0131z! Do\u011fum g\u00fcn\u00fcn\u00fcze \u00f6zel s\u00fcrprizimiz i\u00e7in bize u\u011framan\u0131z yeterli!\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu iki g\u00fczel c\u00fcmle ile do\u011fum g\u00fcn\u00fcnde bir m\u00fc\u015fterinizi i\u015fletmenize davet ederek ona bir dilim tatl\u0131 ikram etmek, m\u00fc\u015fterinizin i\u015fletmenize duydu\u011fu sadakati art\u0131racak ve kendisini \u00f6zel hissetmesini sa\u011flar. Hatta b\u00f6ylece, arkada\u015flar\u0131 veya ailesiyle i\u015fletmenizde kutlama yapmas\u0131n\u0131 bile sa\u011flayabilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"farkli-odeme-yontemleri-sunun\">Farkl\u0131 \u00f6deme y\u00f6ntemleri sunun<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">E\u011fer sadakat uygulaman\u0131z ayn\u0131 zamanda bir sipari\u015f arac\u0131 olarak da \u00e7al\u0131\u015f\u0131yorsa, bu uygulama \u00fczerinden kredi kart\u0131 ile \u00f6deme yapma \u00f6zelli\u011fi sunarak m\u00fc\u015fterinizin i\u015fini kolayla\u015ft\u0131rabilirsiniz. Paket sipari\u015fin adrese teslimi s\u0131ras\u0131nda da \u00f6deme alabilece\u011finiz gibi, mobil uygulama \u00fczerinden de h\u0131zl\u0131ca \u00f6deme ger\u00e7ekle\u015ftirmelerini sa\u011flayabilirsiniz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Protel\u2019in \u00e7ok kanall\u0131 sat\u0131\u015f ve sadakat uygulamas\u0131 Wizlo, t\u00fcm bu \u00f6zellikleri ve \u00e7ok daha fazlas\u0131n\u0131 m\u00fc\u015fterilerinize sunman\u0131z i\u00e7in haz\u0131r. <a href=\"https:\/\/www.protel.com.tr\/restoran-yonetim-cozumleri\/wizlo-cok-kanalli-satis-sadakat-programi\/\">Wizlo<\/a> ile hemen tan\u0131\u015f\u0131n!<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobil sadakat uygulamas\u0131n\u0131 daha iyi anlamak i\u00e7in \u00f6nce m\u00fc\u015fteri sadakatine odaklanmam\u0131z laz\u0131m. M\u00fc\u015fteri sadakati, gelirleri art\u0131rmak ve yeni m\u00fc\u015fteriler kazanmak i\u00e7in olduk\u00e7a \u00f6nemli bir etken. Bu nedenle, i\u015fletmeler sadakati art\u0131rmak i\u00e7in uzun zamand\u0131r yo\u011fun olarak \u00e7al\u0131\u015f\u0131yorlar. Eskiden m\u00fc\u015fteri sadakati programlar\u0131 damga ve kartlarla ger\u00e7ekle\u015ftirilirken, mobil uygulamalar sayesinde \u00e7ok daha kolay ve etkili sadakat programlar\u0131 geli\u015ftirmek [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":30871,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,16,292,303,291,47],"tags":[],"class_list":["post-30870","post","type-post","status-publish","format-standard","hentry","category-genel","category-otel","category-pazarlamasatis-restoranyonetimi","category-pazarlamasatis-genel","category-pazarlamasatis","category-restoranyonetimi"],"_links":{"self":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts\/30870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=30870"}],"version-history":[{"count":10,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts\/30870\/revisions"}],"predecessor-version":[{"id":32497,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/posts\/30870\/revisions\/32497"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/media\/30871"}],"wp:attachment":[{"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=30870"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=30870"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.protel.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=30870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}